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In today’s business environment, management consulting firms must be ready to address client challenges and needs that will transform their PAME pic2business by 10 or 100 times. Tools and methods must be scaled up to ensure applicability to the widest possible audience globally.

The Consulting Workshop Series provides a good understanding of the 10 Methods of conducting Workshops that are custom designed to fit specific workshop objectives. Different methods are developed for the purpose of providing organizations the most appropriate tool necessary to support organizations to achieve their strategic goals and targets.

If it is the management’s goal to provide stakeholders an opportunity to stop and reflect on the past in order to make decisions about the future, then PAME is the perfect method to undertake.

Differentiating PAME from the Rest

The acronym PAME stands for Participatory Assessment, Monitoring, and Evaluation. It is a Consulting Workshop Method that is focused on evaluation and learning. It is an opportunity for the stakeholders of a project to stop and reflect on the past in order to make decisions about the future.

PAME as an approach can be used in various ways and in various points throughout the project. PAME is a helpful tool in avoiding pending or potential crisis and can help people determine the cause of a problem and ways to remedy it.

In the final analysis, it is most effective in shedding an understanding of why certain projects are not working well.

The 4-Phase Approach of PAME

PAME is best conducted using a 4-phase approach.

  1. Planning Phase. The primary objective of the Planning Phase is to help participants understand what they are evaluating, why, and how they going to do it. The preparatory phase ensures that time is well spent on preparation and planning a Participatory Evaluation. Hence, this is the most extensive of the 4 phases as it establishes the basic framework of the evaluation.
  1. Data Collection. The second phase, Data Collection ensures that data necessary for analysis is gathered. This phase is most critical as delegated individuals must have a good understanding of what data is needed to ensure the correctness of data collected. This will also affect the analysis of data if the wrong data is gathered.
  1. Data Analysis. Data Analysis is the evaluation of data using analytical and statistical tools. At this stage, the Evaluation Team must be able to decide the best way to present results, the resources, and time available.
  1. Presentation and Action Plan. The 4th phase of PAME, this phase focuses on presenting initial results and developing a future action plan. It is in this final phase wherein the correctness of phase 2 and phase 3 is most emphasized. The success of the final phase is dependent on the quality of data collected and the analysis conducted.

The Iterative Learning Advantage of PAME: Why PAME?

In the final phase, the initial results are presented to a larger group. The larger group has an opportunity to contribute to further analysis. Implications of the results shall be discussed in terms of conclusions that can be drawn, the learnings that can be derived from the results, and most importantly, the different options available to address the emerging issues.

The insights can inspire groups to reconsider initial objectives. This forms part of the iterative learning process of PAME. When this process of discussion, evaluation, and analysis is done, the organization can expect to come up with a future action plan that is well crafted and thought about. With PAME, expect your future action plan to be most strategic and focused on addressing issues in the most effective and robust way.

Interested in gaining more understanding of the PAME workshop technique? You can learn more and download an editable PowerPoint about Consulting Workshop Series: PAME here on the Flevy documents marketplace.

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In today’s business environment, management consulting firms must be ready to address client challenges and needs that will transform their Focus group picbusiness by 10 or 100 times. Tools and methods must be scaled up to ensure applicability to the widest possible audience globally.

The Consulting Workshop Series provides a good understanding of the 10 Methods of conducting Workshops that are custom designed to fit specific workshop objectives. Different methods are developed for the purpose of providing organizations the most appropriate tool necessary to support organizations to achieve their strategic goals and targets.

If it is the management’s goal to allow participants to question each other and to elaborate upon their answers, then the Focus Group is the perfect method to undertake.

Understanding the Focus Group as a Consulting Workshop Series Method

Focus Group is a Consulting Workshop Method that exposes different groups’ opinions on an issue and why these are held. It is a planned discussion among a small group of 4 to 12 stakeholders facilitated by a skilled moderator. It aims to expose different groups’ opinions on an issue and why they are held.

Conducting focus interviewing is effective in obtaining information about various people’s preferences ad values pertaining to a defined topic and why these are held by observing the structured discussion of an interactive group in a permissive, non-threatening environment.

Its application cuts across various agenda. It can gauge the nature and intensity of stakeholders’ concern and values about issues. It can obtain a snapshot of public opinion when time constraints or finances do not allow a full review or survey. Likewise, whenever there are proposals, it can be used to get detailed reaction and input from a stakeholder or client group. Additional information or modification may be gathered to develop the proposal further.

In an overall context, the Focus Group can be seen as a combination of a focused interview and a discussion group.

Starting a Focus Group in a Systematic Approach

Undertaking a Focus Group must be done in a systematic approach. While the method may be relatively simple, it is an effective tool in generating opinions in a more natural, social context.

  1. Pre-Focus Group Planning. This is most critical of the 3 phases as it sets the initial stages of planning the Focus Group. It is at this point where the direction and purpose of the Focus Group are determined and established. Sufficient time must be allocated for preparation and planning.
  1. Conducting of the Focus Group. Phase 2 is the main event – the Focus Group Discussion. It is in this phase wherein different groups’ opinions are exposed on an issue and explained why these are held. For narrow topics, Focus Groups normally last for an hour or two. But when the discussion is more policy-oriented, it can be organized into multiple sessions with each session not exceeding two hours.
  1.  Post-Focus Group. This is the final stage. The Post-Focus Group phase ensures that there is a proper analysis of results and that reports are properly developed. A most important element of the Post-Focus Group is the analysis. When the analysis is properly done, conclusive responses to topics raised can be done.

The Great Advantage

Is there a power differential existing within your organization? When the power differential between the participants and the decision-makers is great enough to discourage participation, the Focus Group is the best method to use.

It provides the security of a peer group. Furthermore, the method is particularly useful when one is interested in complex motivations and actions.

Interested in gaining more understanding of the Consulting Workshop Series: Focus Group? You can learn more and download an editable PowerPoint about Consulting Workshop Series: Focus Group here on the Flevy documents marketplace.

Are you a management consultant?

You can download this and hundreds of other consulting frameworks and consulting training guides from the FlevyPro library.